Generative Business Cards

1
Generative Business Cards
No. 1 of 2 (2018)
DOID: 1768.20180727
Input → Physics , Simulation , User-input
Output → Branding , Interactive experience
businessCards
Click to play with the interactive system

Dynamic, generative brand design created using a custom design algorithm. Each pattern is one of a kind, finished with a reflective, holographic layer of hot foil. This holographic foil reacts to light and reflects endless hues of color, adding an irreproducible aspect to every moment in time. This, to me, was the perfect metaphor to bring my ideas of generative design to a physical, unique and simple form.

The animation was created using a custom 3D-, browser-based software I developed to implement the design-algorithm and explore the evolving design in real-time. I’ll post the link to the system soon for everyone to play around with. Created with three.js (webGL) and ammo.js (physics)

Generative Business Cards ↘︎ More ideas in this series

2
Generative Business Cards
No. 2 of 2 (2018)
DOID: 1768.20180727
Tagged with: 3D, Corporate Design, Interactive, Physics, Simulation, Typography, Web-based, WebGL

Ready to explore more creative coding-based explorations for brands, flexible visual system and dynamic identities like this? This idea is part of my ever-growing archive of explorations that focuses on visual, technical and narrative-driven territories using Generative Design and Creative Coding in the fields of communictions design and branding.

All creative coding explorations

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Creative Coding
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Generative Design and Creative Coding change the very core of how design works: Imagine a world which allows you to create narratives, designs and brand experiences that are flexible, reactive, alive and breathing.

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Patrik Hübner - Generative Design and Creative Coding for brands
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