Output → Car Design

Generative Design
Innovative storytelling and meaningful connections for brands and agencies

Philharmonie-Luxembourg-FeaturedImage

Philharmonie Luxembourg. A dynamic identity that interacts with the sound of live music.
Brute-Weather-Driven-Generative-Brand-Identity-Design-Cover

BRUTE. A brand crafted by the elements.
Lexus-NX100T-Generative-art-car-design-cover

Lexus NX 100 Thieves. A car design based on tens of thousands of data points from world championship games.
Munken-Creator-Generative-Design-Typography-Creative-Coding-Poster

Munken Creator. Impetuous typographic experimentation – inspiration beyond boundaries.
Poladot-Generative-Brand-Blockchain-Identity-Cover-02

Polkadot. A community-driven brand that is built to evolve.
04-Creative-Pool_WPL-medium

The Pulse. A real-time, data-reactive, living key visual.

Creative Coding
Code-based explorations of visual systems for future brand- and interaction-design applications

McKinsey-NameInteraction

McKinsey Dynamic Identity Explorations
Dysto-Casevideo-WithAudio

Branding Toolkit
WhereThereIsData-05

Where there is data, there is design
Simple-Creative-Coding-Toolkit

Simple Creative Coding Toolkit
sketch_109_01

60s Swiss Recursive Poster Series
TheArtOfTheFuture

Beyond Data
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Generative Design and Creative Coding change the very core of how design works: Imagine a world which allows you to create narratives, designs and brand experiences that are flexible, reactive, alive and breathing.

Input →
Output →
Learn how this approach works
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Patrik Hübner - Generative Design and Creative Coding for brands
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