Munken Creator. Impetuous typographic experimentation – inspiration beyond boundaries.
Two years ago famed Swedish paper brand Munken developed a new font which they subsequently made available for everyone to use: Munken Sans – a timeless font, inspired by 1960’s Swedish typeface Tratex.
After the release, I was approached by agency JUNO to ideate and develop a novel playground for this font which would allow creatives to explore its application in surprising new ways. They specifically asked for a solution that would fuse the unexpectedness of Creative Coding- and Generative Design-based visual exploration with precise control over the font’s properties. The result of our dialogue is The Munken Creator: A playground of unimagined possibilities, enabling designers to create visually animated and unique messages. It is an invitation to inspire cooperation among creatives. And a challenge of how we preserve the heritage of design while simultaneously reinventing its tools for a hybrid future.